When good companies do bad things. Responsibility and risk in age of globalization
Editorial WILEY-INTERSCIENCE
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Festland Spanien
Festland Spanien
- Verlag WILEY-INTERSCIENCE
- ISBN13 9780471323327
- ISBN10 0471323322
- Gegenstandsart Buch
- Bindung Stoffeinband
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Management - VerwaltungWhen good companies do bad things. Responsibility and risk in age of globalization
Editorial WILEY-INTERSCIENCE
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Buch Details
When Good Companies Do Bad Things explores the strategic relationship between know-how, integrity, and integration, demonstrating how companies that fail to embrace the deeper meanings of these terms jeopardize their reputations and future prosperity. Schwartz and Gibb present new approaches to avoid the financial pitfalls of bad corporate assumptions and enable good companies to make good on translating social value into business value.
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