When good companies do bad things. Responsibility and risk in age of globalization
Editorial WILEY-INTERSCIENCE
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- Editorial WILEY-INTERSCIENCE
- ISBN13 9780471323327
- ISBN10 0471323322
- Tipo LIBRO
- Encuadernación Tela
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Gestion-administracionWhen good companies do bad things. Responsibility and risk in age of globalization
Editorial WILEY-INTERSCIENCE
-5% dto. 37,77€
35,88€
Ahorra 1,89€
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Envío gratis
España peninsular
España peninsular
Detalles del libro
When Good Companies Do Bad Things explores the strategic relationship between know-how, integrity, and integration, demonstrating how companies that fail to embrace the deeper meanings of these terms jeopardize their reputations and future prosperity. Schwartz and Gibb present new approaches to avoid the financial pitfalls of bad corporate assumptions and enable good companies to make good on translating social value into business value.
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