Bread, cash, dosh, dough, loot. Call if what you like, it matters now more than ever. In The Ascent of Money, Niall Ferguson shows that financial history is the back-story to all history. 
From the banking dynasty who funded the Italian Renaissance to the stock market bubble that caused the French Revolution, this is the story of booms and busts as it's never been told before.
With the world in the grip of the biggest financial crisis since the Great Depression, there's never been a better time to understand the ascent - and descent - of money.

Niall Ferguson is one of Britain's most renowned historians. He is the Milbank Family Senior Fellow at the Hoover Institution, Stanford University, a senior fellow of the Center for European Studies at Harvard University, and a Visiting Professor at Tsinghua University, Beijing. His books include The House of Rothschild, Empire, The War of the World, The Ascent of Money, The Great Degeneration and Kissinger, 1923-1968: The Idealist. His many prizes include the Benjamin Franklin Prize for Public Service (2010), the Hayek Prize for Lifetime Achievement (2012) and the Ludwig Erhard Prize for Economic Journalism (2013).