Buyology
Editorial EDICIONES GESTION 2000 S.A.
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- Publisher EDICIONES GESTION 2000 S.A.
- ISBN13 9788498751727
- ISBN10 8498751721
- Type BOOK
- Pages 224
- Collection DIVULGACION #
- Published 2012
- Language Spanish
- Bookbinding Rustic
Subjects
SalesBuyology
Editorial EDICIONES GESTION 2000 S.A.
-5% disc. 7,95€
7,55€
Save 0,40€
Available online, receive it in 24/48h working days
Do you want to pick it up at the bookstore?
Do you want to pick it up at the bookstore?
Free shipping on orders over 19€ Mainland Spain
FREE shipping from €19
to mainland Spain
24/48h shipping
5% discount on all books
FREE pickup at the bookstore
Come and be surprised!
Book details
¿Cuánto sabemos acerca de por qué compramos? Un anuncio cautivador, un eslogan llamativo… Lindstrom presenta los sorprendentes e innovadores hallazgos de tres años de investigación sobre el comportamiento de 2000 voluntarios de todo el mundo mientras se les mostraban diversos anuncios, logotipos, marcas y productos.
Subjects
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